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SUMMARY |
Creative, analytical, organized international Product Manager. Localization expert. Translate business goals into technical and non-technical (marketing, processes) solutions and results in international markets.
Positive attitude, team player.
10+ years International E-commerce Product- and Program Management
- Create international e-commerce strategy and manage roadmaps and product rollouts.
- Write functional requirements, make wireframes and map customer flows.
- Partnerships and vendor relationships and resources management.
- Core-team member in strategic localization, internationalization and globalization decisions.
- Agile development teams.
10+ years International Online Marketing + Customer Engagement
- Develop and lead international marketing plans and programs, localized to target markets.
- Brand-management, customer engagement (ex. email, loyalty) and tactical marketing programs.
- Experience in large scale (Microsoft), highly creative (Getty Images, Zefa) and startup modes.
Personal
- Languages: English (native), German (fluent), French (conversational).
- 12 years living in Europe (France, Germany, UK, Netherlands, Czech Republic and Slovakia).
- Active volunteer in non-profit organizations; strong believer in social entrepreneurship.
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PROFESSIONAL EXPERIENCE |
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International Product- and Program Manager consulting / contracting Sept '08 - present
(Between contracts I work on entrepreneurial/business ideas in the Seattle startup community.)
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Holland America Line (Seattle) (April '14 - Feb '15)
- Increased speed + quality of promotions and content translations across 4 languages and worldwide markets to establish simultaneous release (simship) delivery.
--my efficiency led other marketing departments to ask me to manage their translations; resulted in greater consistency across company and reduced costs.
- Delivered international part of numerous online projects; international never a delay.
--including $500k translation/localization project to budget and on-time delivery.
- Point person for international privacy and e-commerce requirements.
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Tango Card (Seattle) (Sept '13 - April '14)
- Business development in identifying and setting up partnerships globally, including Amazon and iTunes e-gift cards procurement across Europe and Asia.
- Supported sales teams on calls and proposals; international capabilities were a differentiator in landing a number of key customers.
- Advised Tango Card technical team on internationalization and localization.
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Sogeti USA (Seattle) (Dec '10 - March '12)
- Consulted Starbucks on localization strategy and best-practices in creating an internationalized platform and processes to host websites for 39 countries.
- Sharepoint 2010 implementation: Co-author of governance document and SME for international/localization issues supporting Starbucks global offices, stores and operations.
- Assessed development processes at Charles Schwab and made recommendations to improve development speed and reduce risk using Agile methodologies.
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Earth Class Mail & Swiss Post Box (Seattle & Zurich) (Jan '09 - Oct '10)
- Did knowledge transfer of Earth Class Mail processes to Swiss Post Box, including technical implementation, marketing, operations, customer service and overall business rules.
- Managed implementation to launch deadline. Launched in 5 countries.
- Member of core team planning Swiss Post Box product road map and marketing.
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[Private Entrepreneur] (Den Haag, NL) (Sept - Nov '08)
- Took business concept and defined an online/web service (including functional requirements and wireframes) to develop a beta version to attract further investment.
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International Program Manager at Microsoft (Redmond) May '07 - July '08
Worked in the Central Marketing Group, whose web pages get over 1/2 billion visits per year. In 2007 team managed localization of 350+ projects, more than 3 million words and a budget of nearly $6 million.
- Led globalization and localization strategy, planning and requirements for international versions of the Microsoft Dynamics, People Ready Business and other Microsoft customer campaigns websites.
- Managed localization budget to within 5% of target on a quarterly basis.
- Search Engine Optimization: defined and led project to maintain SEO during translation/localization.
- Authored best-practices ("Localization Framework") for reference across Microsoft.
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Project work for Alice In Chains and Soundgarden (Seattle) 1992 - present
Various projects and managing band archives. 2006-2007 was particularly busy during the Alice In Chains reunion.
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Product Marketing Manager at Ofoto (now Shutterfly) (Amsterdam, NL) July '04 - Oct '05
Ofoto had 20+ million members. Responsible for European websites in 7 languages.
- Defined prioritized, customer-focused features and roadmaps for the European e-commerce sites.
- Drove on-time and on-spec implementation of roadmap with the US-based technical teams.
- Managed planning, production and implementation of localized marketing content.
- Wrote requirements for co-branded EU websites and integrated services with partners (ex. Adobe).
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Program Manager & Interim Head of IT, Zefa Visual Media (Düsseldorf, DE) Oct '02 - Jan '04
Director Product Management, B2Build SA (Paris, FR) May '00 - July '01
Entrepreneur (Paris, FR) Oct '99 - May '00
Program Manager & Int'l Project Manager, Getty Images (Seattle & London) March '97 - Sept '99
Web Design Associate, Starwave Corporation (Bellevue) Oct '94 - March '97
Customer Service & Dealer Sales, AEI Music Network (Hamburg, DE & Seattle) Jan '90 - July '94
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